• Account and profile data. When you register or sign in, we may collect identifiers such as your name, email address, and preferences you choose to save.
• Usage data. We may log how you interact with the site (for example, pages viewed, approximate region derived from IP, device type, and timestamps) to run the service and improve reliability.
• Cookies and similar technologies. We use cookies and related technologies for authentication, session management, preferences, and analytics where enabled.

We use the information above to provide and improve Lake Insights, personalize your experience, communicate with you about your account or the service, maintain security, troubleshoot issues, and comply with law. We do not sell your personal information.

With your consent, we may use analytics services (such as Google Analytics) to understand how visitors use the site. These tools may set cookies or collect device and usage information according to their own policies. Analytics cookies are not loaded until you accept them in our cookie preference center or choose “Accept all.” You can also limit some analytics cookies through your browser settings.

Lake Insights may use advertising partners to display ads on the public site. Those partners may use cookies or similar technologies to serve and measure ads. You can manage advertising-related cookies in our cookie preferences and through any consent tools shown on the site.

Ad partners maintain their own privacy policies. We do not sell your personal information. Ad partners are authorized via our ads.txt file on lakeinsights.com when configured.

Some Lake Insights pages include links to third-party retailers, including Amazon.com. If you click an affiliate link and make a qualifying purchase, we may earn a commission at no extra cost to you. We only recommend products we believe are useful for lake planning and on-the-water activities.

As an Amazon Associate, Lake Insights earns from qualifying purchases. Affiliate links on our site are labeled with disclosures such as “(paid link)” near the link and “As an Amazon Associate…” in page footers where Amazon products appear.

We do not display Amazon customer star ratings or review counts unless that data is provided through Amazon's licensed Product Advertising API. Product titles, images, and descriptions may be refreshed from Amazon when you add or update listings in our admin tools.

Affiliate partners handle their own checkout, shipping, returns, and privacy practices. See our Terms of Service for general site disclaimers.

We may share information with service providers who assist us (for example, hosting, authentication, analytics, or future ad delivery) under agreements that require them to protect your data and use it only for the services they provide to us. We may also disclose information if required by law or to protect our rights, users, or the public.

We implement reasonable technical and organizational measures designed to protect your information. No method of transmission or storage is completely secure; we encourage you to use strong passwords and protect your account credentials.

Depending on your location, you may have rights to access, correct, or delete certain personal data, or to object to or restrict certain processing. You can change optional cookie categories at any time using the button below or the “Cookie preferences” link in the site footer. Essential cookies required for sign-in and core features cannot be turned off here.

Cookie preferences

Lake Insights is not directed at children under 13, and we do not knowingly collect personal information from children. If you believe we have collected such information, please contact us so we can delete it.

We may update this policy from time to time. We will post the revised policy on this page and update the “Last updated” date above. Continued use of the service after changes means you accept the updated policy.

For privacy-related questions or requests, email support@lakeinsights.com or use our Contact page.